Throughout my experience as a designer, I have created various logos for individuals, businesses, and local startups.

For their logo, I created a thick, bold, & unique logo that sets them apart in the skincare space. The design features a stylized avocado & pit as a visual anchor, subtly tying the brand to its key ingredient. The color palette draws directly from the tones of a real avocado.

For this identity, I created a custom logo that embodies their strong spirit. Using a strong, bold typeface and a color palette that reflects grit and endurance, the design speaks to the raw strength and authenticity at the heart of the Gritty Lives brand. Every element was crafted to mirror the powerful narrative behind the name.

For their logo, I created a clean, bold design using a sharp custom typeface and a high-impact orange, black, and white color scheme. The result is a straightforward yet strong identity that reflects the brand’s energy, precision, and focus on high-performance builds.

My process began with user research, studying similar fitness apps to identify what worked and what didn’t. Users wanted clarity, structure, and simplicity. I avoided overly complex navigation and made sure the interface was intuitive from the first tap.

I designed and developed Legacy's website to clearly communicate both their environmental mission and the strength of their licensing partnerships. The user experience was carefully structured to be clean, engaging, and informative.